Manager, Strategic Accounts Marketing — VF International (The North Face, Timberland)
- Location
- Stabio
- Contract
- Full-time
- Posted
- Yesterday
Full description
The North Face EMEA is looking for an experienced Manager, Strategic Accounts Marketing to join our Marketing team in Stabio , Switzerland.
At The North Face, we’re the premier exploration company in the world. We spark curiosity, dare to disrupt, and create communities connected by the spirit of adventure. As a brand built on enabling exploration, we inspire our consumers to push boundaries and seek the unknown — with the highest standards of integrity and sustainability guiding everything we do.
Let’s Talk About the Role
In this role, you will develop and execute marketing strategies across our Strategic Accounts in EMEA, strengthening brand relevance, driving consumer engagement and supporting sustainable commercial growth.
You will translate The North Face brand and category priorities into compelling, account-specific marketing strategies and consumer experiences across digital and physical touchpoints.
You will work at the centre of a cross-functional network of Sales, Brand Marketing, Product, Merchandising and our Retail Partners, connecting brand strategy, consumer insights and commercial opportunities.
How You Will Make a Difference
You will
- Own the Strategic Accounts strategy:Own the Strategic Accounts strategy: Own the Strategic Accounts strategy: Build and deliver annual and seasonal marketing plans for each account, ensuring every activation is on-brand and relevant to the partner.
- Lead integrated go-to-market:Lead integrated go-to-market: Lead integrated go-to-market: Drive omnichannel plans across retail, digital, media, content and activations, with consumer-first storytelling that builds brand equity, recruits new consumers and converts.
- Shape strategic partnerships:Shape strategic partnerships: Shape strategic partnerships: Partner with Sales and Merchandising to turn business priorities and consumer insights into joint plans with key retailers, influencing their priorities and unlocking new growth opportunities.
- Maximise marketing investment:Maximise marketing investment: Maximise marketing investment: Manage the Strategic Accounts budget and allocate it to the highest-impact brand and business opportunities.
- Deliver measurable results:Deliver measurable results: Deliver measurable results: Track consumer, campaign and sales performance, turn insights into clear actions, and align internal teams, partners and agencies to deliver.
Skills for Success
We are looking for a strategic, consumer-focused and commercially minded marketer who can combine long-term thinking with strong execution.
You will bring
- Five to seven years of relevant marketing experience, ideally within Strategic Account, Trade, Wholesale, Retail or Consumer Marketing; experience in the outdoor, sporting goods, fashion or lifestyle industry is highly desirable.
- A proven track record of developing and delivering marketing plans with major retail, wholesale or marketplace partners, backed by a strong understanding of omnichannel marketing across retail, digital, media, content and consumer activations.
- Strong commercial acumen and budget-management experience, with the ability to connect marketing strategy and investment to brand and business growth.
- An analytical mindset, turning consumer, campaign and commercial insights into action, combined with a strong understanding of consumer and cultural trends.
- Excellent communication, project-management and relationship-building skills, with experience leading complex cross-functional projects and the ability to influence and align multiple stakeholders.
- Fluent English; additional European languages are an advantage.
- A university degree in Marketing, Business or a related field, or equivalent professional experience.
- A genuine passion for The North Face, exploration and the outdoor lifestyle.
What’s in It for You
Join a brand that inspires people to explore and is committed to protecting the places where we live, play and operate.
As part of VF Corporation, you will join an international environment where collaboration, curiosity and different perspectives are valued. You will have the opportunity to work with one of the world’s most recognised outdoor brands and help shape how The North Face shows up with some of its most important retail partners.
Free to Be, Inclusion & Diversity
As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, enabling everyone to bring their authentic selves to work every day.
R-20261103-0074
Requirements
experience in the outdoor, sporting goods, fashion or lifestyle industry is highly desirable.
Fluent English;
additional European languages are an advantage.
A university degree in Marketing, Business or a related field, or equivalent professional experience.
Questions about this listing
What salary does VF International (The North Face, Timberland) offer for this role?
The original listing does not state a salary. Our estimate for this role and sector in Stabio is CHF 142'000 - 249'500 gross per year — an estimate, not a figure communicated by VF International (The North Face, Timberland). The calculator on this site converts a gross salary into your actual net take-home once cross-border tax and social contributions are applied.
Is this a full-time role, and what type of contract does VF International (The North Face, Timberland) offer?
This listing is a full-time position. The contract type shown here comes directly from the employer's original posting; always confirm exact hours, notice period and probation length with VF International (The North Face, Timberland) during the application process, since these details can vary by role even within the same contract category.
Do I need the G permit to apply for this role in Ticino as an Italian cross-border worker?
Yes. For EU/EFTA citizens the G permit no longer depends on a border zone: you need residence in an EU/EFTA state, a Swiss contract and a return home at least once a week. The 20 km band matters for taxation, not for the permit. The Swiss employer files the G-permit application at the Ticino cantonal migration office after the contract is signed — first issuance takes 2-6 weeks. The permit lasts five years with an open-ended contract or one over a year, otherwise for the length of the contract.
How do I apply for this position at VF International (The North Face, Timberland)?
Use the "Apply now" button on this page — it links directly to VF International (The North Face, Timberland)'s original listing at vfc.wd5.myworkdayjobs.com, so your application goes straight to the employer's own applicant-tracking system. Frontaliere Ticino does not collect or forward applications itself.
