Brand Manager - Brand & Product — MSC Group
- Location
- Geneva
- Contract
- full-time
- Posted
- 93 days ago
Role overview
Where passion meets opportunity
Discover your journey into the extraordinary. Your Purpose
Explora Journeys is a vibrant, cosmopolitan, European luxury brand, imagined in the heart of Swiss hospitality in Geneva.
- Where passion meets opportunity
- Discover your journey into the extraordinary. Your Purpose
Application process
- Ensure consistent application of brand identity, tone of voice, messaging, and visual language across all touchpoints, channels, and guest journeys.
- Lead the development, evolution and maintenance of brand guidelines, frameworks, and master toolkits, ensuring relevance, clarity, and scalability globally.
- Monitor brand execution across markets and partners, proactively identifying inconsistencies and working collaboratively with stakeholders to safeguard luxury and hospitality standards.
- Contribute to brand strategy initiatives, brand evolution projects, and internal brand education, strengthening brand understanding and alignment across the organisation. Campaigns, Content & Brand Activation
- Lead the development and delivery of master brand and product campaigns, in line with brand strategy and commercial priorities.
- Oversee the creation of hero brand and product assets, including key visuals, copy frameworks, brochures, photography, and videography.
- Work closely with Media, Digital, and PR teams to ensure a coherent and premium brand expression across paid, owned, and earned channels.
- Manage and curate brand, product and fleet content within DAM and PIM systems, ensuring accuracy, ease of use and global market adoption.
Additional details
- Discover your journey into the extraordinary.
- Based at our headquarters in Geneva, this role sits at the intersection of brand strategy, product storytelling, and execution, working closely with Product, Design, Hotel Operations, Commercial, PR, Media, and Digital teams to bring the brand to life with clarity, consistency and emotional depth, across markets. Brand Management & Governance
- Contribute to brand strategy initiatives, brand evolution projects, and internal brand education, strengthening brand understanding and alignment across the organisation. Campaigns, Content & Brand Activation
- Ensure alignment between the onboard guest experience and the brand promise communicated to market. Launch & Go to Market Coordination
- Balance strategic brand thinking with hands on execution in a fast paced environment. Your Journey so far
- Experience managing agencies and external creative partners.
Notes and original content
- Your Purpose
- Based at our headquarters in Geneva, this role sits at the intersection of brand strategy, product storytelling, and execution, working closely with Product, Design, Hotel Operations, Commercial, PR, Media, and Digital teams to bring the brand to life with clarity, consistency and emotional depth, across markets.
- Your Impact
- Brand Management & Governance
- Contribute to brand strategy initiatives, brand evolution projects, and internal brand education, strengthening brand understanding and alignment across the organisation.
- Campaigns, Content & Brand Activation
- Ensure alignment between the onboard guest experience and the brand promise communicated to market.
- Launch & Go to Market Coordination
- Balance strategic brand thinking with hands on execution in a fast paced environment.
- Your Journey so far
Questions about this listing
What salary does MSC Group offer for this role?
MSC Group lists CHF 92'000 - 163'000 gross per year for this position in Geneva. This is the salary published in the original listing (or, when the employer omits a figure, a realistic estimate for the role and sector) — the calculator on this site converts it to your actual net take-home once cross-border tax and social contributions are applied.
Is this a full-time role, and what type of contract does MSC Group offer?
This listing is a full-time position. The contract type shown here comes directly from the employer's original posting; always confirm exact hours, notice period and probation length with MSC Group during the application process, since these details can vary by role even within the same contract category.
Do I need a cross-border work permit for a role in Geneva?
EU/EFTA residents living in the border zone of the country adjoining Canton Geneva can apply for a G permit; the Swiss employer files it with that canton's migration office after the contract is signed. Border-zone rules and processing times vary by neighbouring country and canton, so confirm the specifics with Geneva's cantonal migration office or with HR during the application.
How do I apply for this position at MSC Group?
Use the "Apply now" button on this page — it links directly to MSC Group's original listing at careers.msccruises.com, so your application goes straight to the employer's own applicant-tracking system. Frontaliere Ticino does not collect or forward applications itself.
