Global Head of CRM — Chopard
- Location
- Meyrin
- Contract
- Full-time
- Posted
- 52 days ago
Full description
Mission We are seeking a visionary Global Head of CRM to lead the next phase of Chopard's customer transformation journey and establish CRM as a strategic business capability across the Maison. Reporting directly to the Chief Digital Officer, this role will be responsible for defining and executing Chopard's global CRM vision, transforming customer data into actionable client intelligence, and enabling seamless client experience across channels. The successful candidate will play a pivotal role in shaping Chopard's future customer ecosystem by establishing customer-centric processes, developing advanced CRM capabilities, building a strong CRM organization, and driving the adoption of a global client culture across markets and functions. Beyond campaign management, this position will be responsible for turning customer data into a strategic asset that supports clienteling excellence, customer development, client retention and business growth worldwide. Main responsibilities CRM STRATEGY CLIENT DEVELOPMENT Define and execute the global CRM roadmap in alignment with business priorities. Drive CRM contribution to business performance by identifying opportunities to increase client conversion, repeat purchases and customer lifetime value. Monitor market trends and luxury industry best practices to continuously evolve Chopard's CRM approach. Partner with Retail, Marketing and Digital teams to translate client insights into measurable commercial growth and revenue generation initiatives. Promote a culture of client-centric decision-making across the organization. CLIENT INTELLIGENCE PERSONALIZATION Develop a deep understanding of client behaviors and purchasing patterns. Lead client segmentation, targeting and profiling initiatives. Translate client data and insights into actionable business recommendations Drive the evolution of personalization capabilities across client journeys Support strategic decisions through client analytics and performance measurement. OMNICHANNEL CRM CLIENT EXPERIENCE Ensure consistency and relevance of CRM initiatives across all client touchpoints. Develop personalized and seamless client journeys across online and offline channels. Support the ongoing enhancement of clienteling capabilities. Foster collaboration between Retail, Marketing, Digital and Regional teams. Contribute to deliver a differentiated luxury client experience worldwide. CRM OPERATIONS, GOVERNANCE LEADERSHIP Lead, coach and develop the Global CRM team. Establish CRM best practices, processes and operating frameworks. Partner with Digital and IT teams to ensure the evolution of CRM capabilities and tools. Ensure high standards of client data quality and operational excellence. Define and monitor CRM KPIs and business impact. Ensure CRM investments and initiatives deliver measurable business outcomes and commercial value. Manage CRM partners and external agencies.
Questions about this listing
What salary does Chopard offer for this role?
The original listing does not state a salary. Our estimate for this role and sector in Meyrin is CHF 83'500 - 126'500 gross per year — an estimate, not a figure communicated by Chopard. The calculator on this site converts a gross salary into your actual net take-home once cross-border tax and social contributions are applied.
Is this a full-time role, and what type of contract does Chopard offer?
This listing is a full-time position. The contract type shown here comes directly from the employer's original posting; always confirm exact hours, notice period and probation length with Chopard during the application process, since these details can vary by role even within the same contract category.
Do I need a cross-border work permit for a role in Geneva?
EU/EFTA citizens living in an EU/EFTA state can apply for a G permit and can work anywhere in Switzerland: border zones no longer apply to them, and they must return home at least once a week. The Swiss employer files the request with Canton Geneva's migration office after the contract is signed. Processing times vary by canton, so confirm the specifics with Geneva's cantonal migration office or with HR during the application.
How do I apply for this position at Chopard?
Use the "Apply now" button on this page — it links directly to Chopard's original listing at chopard.csod.com, so your application goes straight to the employer's own applicant-tracking system. Frontaliere Ticino does not collect or forward applications itself.
