Search & AI Visibility Specialist — Swissquote
- Location
- Gland
- Contract
- full-time
- Posted
- Yesterday
Role overview
As our Search & AI Visibility Specialist , you will own how Swissquote is discovered, understood and recommended across search engines, AI platforms and app stores.
Your mission is to grow qualified organic visibility and acquisition while ensuring our digital ecosystem remains technically accessible, authoritative and measurable.
This is a senior individual contributor role .
- As our Search & AI Visibility Specialist , you will own how Swissquote is discovered, understood and recommended across search engines, AI platforms and app stores.
- Your mission is to grow qualified organic visibility and acquisition while ensuring our digital ecosystem remains technically accessible, authoritative and measurable.
- Your responsibilities Search & AI Discovery
- Define and drive our SEO, GEO and ASO strategy across markets.
Main responsibilities
- Your responsibilities Search & AI Discovery
- Define and drive our SEO, GEO and ASO strategy across markets.
- Grow Swissquote’s visibility for strategically important products, topics and queries.
- Develop our approach to AI discovery, including content architecture, entities, structured data, citations and emerging standards.
- Experiment continuously and distinguish durable opportunities from short-term search and AI trends. Technical Search Excellence
- Own the technical SEO health of our websites.
- Identify and resolve issues across crawling, rendering, indexing, internationalisation, structured data, site architecture and performance.
- Translate findings into clear technical requirements and work closely with development and integration teams.
- Build monitoring and alerting so critical issues are detected before they materially impact performance. Content & Authority
- Identify content opportunities and improve existing content based on search intent, business value and performance.
Additional details
- Your responsibilities Search & AI Discovery
- Experiment continuously and distinguish durable opportunities from short-term search and AI trends. Technical Search Excellence
- Build monitoring and alerting so critical issues are detected before they materially impact performance.
- Strengthen Swissquote’s authority and machine-readable presence across the web.
- Drive keyword strategy, metadata, localisation, creative testing and competitive monitoring. Measurement & Influence
- Strong command of tools such as Google Search Console, GA4, Screaming Frog, Semrush/Ahrefs and AI visibility platforms. Strong analytical skills;
- Excellent communication and influencing skills.
- Any such request is fraudulent.
Notes and original content
- Your responsibilities
- Search & AI Discovery
- Experiment continuously and distinguish durable opportunities from short-term search and AI trends.
- Technical Search Excellence
- Content & Authority
- App Store Growth
- Drive keyword strategy, metadata, localisation, creative testing and competitive monitoring.
- Measurement & Influence
- Strong command of tools such as Google Search Console, GA4, Screaming Frog, Semrush/Ahrefs and AI visibility platforms.
- Strong analytical skills;
Questions about this listing
What salary does Swissquote offer for this role?
Swissquote lists CHF 60'500 - 91'500 gross per year for this position in Gland. This is the salary published in the original listing (or, when the employer omits a figure, a realistic estimate for the role and sector) — the calculator on this site converts it to your actual net take-home once cross-border tax and social contributions are applied.
Is this a full-time role, and what type of contract does Swissquote offer?
This listing is a full-time position. The contract type shown here comes directly from the employer's original posting; always confirm exact hours, notice period and probation length with Swissquote during the application process, since these details can vary by role even within the same contract category.
Do I need a cross-border work permit for a role in Vaud?
EU/EFTA residents living in the border zone of the country adjoining Canton Vaud can apply for a G permit; the Swiss employer files it with that canton's migration office after the contract is signed. Border-zone rules and processing times vary by neighbouring country and canton, so confirm the specifics with Vaud's cantonal migration office or with HR during the application.
How do I apply for this position at Swissquote?
Use the "Apply now" button on this page — it links directly to Swissquote's original listing at jobs.smartrecruiters.com, so your application goes straight to the employer's own applicant-tracking system. Frontaliere Ticino does not collect or forward applications itself.
