Brand Strategy Manager m/w/d — Victorinox

Full description

General information Identifier 2026-244 DESCRIPTION OF THE FIELD Brand Strategy Manager m/f/d Description of tasks

• Lead initiatives and collaborate on brand strategy issues
• Planning, management and implementation of brand strategic projects in an international environment, including cooperation with external partners
• Leading projects in developing and ensuring the implementation of brand-driven communication tools (e.g. brand movie, image brochure, etc.)
• Support in the conception and implementation of internal and external brand training and onboarding
• Collaboration and role as a sparring partner in cross-functional and cross-divisional projects to ensure consistency with the brand strategy
• Development of decision-making principles as well as convincing presentations for the Head of Brand and the CMO profile
• Completed studies in marketing, business administration, communication or comparable subject area
• Several years of professional experience in marketing / brand management, ideally related to brand strategic topics
• Experience in project management and pleasure in managing projects
• Structured, independent and careful working method
• Connected and flexible thinking as well as strong strategic, conceptual and analytical skills
• Very good communication and presentation skills
• German and English at C1 Benefits level
• Unique, family culture with long-term and sustainable corporate management
• Internal courses and leisure activities as well as support for external training
• Modern working time models, such as home office
• Free parking or commuting fees for public transport
• Appealing advantages for our pension fund and the social insurances LOCATION OF THE STELLE company Victorinox AG Country Switzerland Location of work Ibach-Schwyz BEVERTED BY main contact Simone Muntwyler •