Enquirus Communication Project Manager — Richemont
- Location
- Plan-Les-Ouates
- Contract
- full-time
- Posted
- 2 days ago
Role overview
Reference code: JR131467 Richemont owns some of the world’s leading luxury goods Maisons, with particular strengths in jewellery, fine watches and premium accessories.
Each Maison represents a proud tradition of style, quality and craftsmanship and Richemont seeks to preserve the heritage and identity of each of its Maisons.
At the same time, we are committed to innovation and designing new products which are in keeping with our Maisons’ values, through a process of continuous creativity.
- Reference code: JR131467 Richemont owns some of the world’s leading luxury goods Maisons, with particular strengths in jewellery, fine watches and premium accessories.
- Each Maison represents a proud tradition of style, quality and craftsmanship and Richemont seeks to preserve the heritage and identity of each of its Maisons.
- Communications & Marketing : Lead the development and execution of a comprehensive communication plan and content strategy, including conducting thorough audience analysis to identify and segment key audiences (e.g., pre-owned partners, Watch Repairs Centres, external Maisons, law enforcement, end-users, internal Richemont stakeholders, PR team, media).
- Define core messaging and value proposition for each audience segment, developing consistent core messages, taglines, and elevator pitches that highlight benefits and address audience needs.
Main responsibilities
- Communications & Marketing : Lead the development and execution of a comprehensive communication plan and content strategy, including conducting thorough audience analysis to identify and segment key audiences (e.g., pre-owned partners, Watch Repairs Centres, external Maisons, law enforcement, end-users, internal Richemont stakeholders, PR team, media).
- Define core messaging and value proposition for each audience segment, developing consistent core messages, taglines, and elevator pitches that highlight benefits and address audience needs.
- Ensure all communication material and messaging are aligned and agreed with the Enquirus Management's objectives, ensuring messaging aligns with overall brand values and Enquirus' mission.
- Coordinate all internal and external communications requests, liaising with internal experts (e.g., legal), and external specialists/agencies (e.g., for digital marketing, content creation).
- Establish clear communication guidelines and tone of voice for all Enquirus communications (e.g., authoritative, helpful, secure, innovative), and develop guidelines for visual identity, logo usage, and brand representation to ensure consistency across all materials.
- Establish clear approval processes for reviewing and approving all communication materials before publication, involving relevant stakeholders (e.g., Enquirus Management, Legal, PR).
- Digital Marketing Oversight (SEO/SEA): Oversee the comprehensive SEO/SEA strategy development, implementation, and performance tracking to optimize platform visibility and user acquisition for both end clients and partners.
- Monitor key performance indicators (KPIs) for digital marketing initiatives and analyse results for continuous improvement and strategic adjustments.
- Partnership Management of Pre-owned partners and Retailers: Lead the onboarding process for external partners (Pre-owned retailers, Watch Repairs Centres, and Auction houses), ensuring successful integration, including managing API usage and agreement terms.
- Serve as the primary point of contact for these partners, managing inquiries (including communication/logo use) and fostering initial relationships.
Contacts
- Adapt and update website content, working with the Enquirus teams develop email campaigns, and prepare media toolkits to effectively communicate Enquirus' value proposition to partners.
- Define communication channels and distribution strategy, determining the most effective channels for reaching each audience segment (e.g., Enquirus website, dedicated partner portals, email newsletters, social media platforms, industry events, press releases) and outlining how content will be distributed and promoted.
- Inventory existing communication assets and identify gaps, reviewing all current communication materials (website content, brochures, presentations, social media posts, email templates) and conducting a gap analysis.
Company and context
- Min 7 years of experience in Communication/Marketing/Project Management Excellent communication and interpersonal skills Strong organizational and time management skills Ability to prioritize and manage multiple tasks Strong problem-solving skills MS Office and a high level of Excel knowledge Ability to work independently and as part of a team Excellent written and spoken communication skills in English and other languages are a plus.
- HOW DO WE KEEP YOU SMILING?
- The Enquirus team operates as a cohesive unit, collaborating with both internal Richemont colleagues and external partners to enhance the scope and advantages of Enquirus for the entire industry.
- We prioritise solidarity, collegiality, loyalty, and autonomy, while simultaneously promoting empathy, courage, curiosity, humility, and integrity. #Richemont #WeCraftTheFuture Similar Jobs Store Planning and Construction Project Manager – Europe Save Plan-Les-Ouates, Switzerland Piaget Head of Public Relations & Press Save Plan-Les-Ouates, Switzerland Piaget MARKETING MANAGER Save Taipei, Taiwan, China IWC
Additional details
- Responsibilities: Communications & Marketing : Lead the development and execution of a comprehensive communication plan and content strategy, including conducting thorough audience analysis to identify and segment key audiences (e.g., pre-owned partners, Watch Repairs Centres, external Maisons, law enforcement, end-users, internal Richemont stakeholders, PR team, media).
Questions about this listing
What salary does Richemont offer for this role?
Richemont lists CHF 92'000 - 163'000 gross per year for this position in Plan-Les-Ouates. This is the salary published in the original listing (or, when the employer omits a figure, a realistic estimate for the role and sector) — the calculator on this site converts it to your actual net take-home once cross-border tax and social contributions are applied.
Is this a full-time role, and what type of contract does Richemont offer?
This listing is a full-time position. The contract type shown here comes directly from the employer's original posting; always confirm exact hours, notice period and probation length with Richemont during the application process, since these details can vary by role even within the same contract category.
Do I need a cross-border work permit for a role in Geneva?
EU/EFTA residents living in the border zone of the country adjoining Canton Geneva can apply for a G permit; the Swiss employer files it with that canton's migration office after the contract is signed. Border-zone rules and processing times vary by neighbouring country and canton, so confirm the specifics with Geneva's cantonal migration office or with HR during the application.
How do I apply for this position at Richemont?
Use the "Apply now" button on this page — it links directly to Richemont's original listing at careers.richemont.com, so your application goes straight to the employer's own applicant-tracking system. Frontaliere Ticino does not collect or forward applications itself.
